Question 1: Explain the innovative process in the tourism industry.
Question 2: Recommend how an industry leader should search, select, implement, acquire, execute, launch, and sustain an innovative offering that is appropriate for the chosen industry.
Question 3: What can they learn from the adopting innovation?
Question 4: How can this be used to maintain a competitive edge?
Question 5: Were there any areas within this process that required extra emphasis?