Revising a Retail Pricing Strategy
In this assignment, you will revise a retail pricing strategy in a PowerPoint presentation:
Choose a company that needs a new retail pricing strategy.
Explain why the company is in a declining situation.
Explain the current role of technology relative to the company; are technology changes driving the decline?
Can technology or disintermediation be utilized to create a new pricing strategy?
Describe and explain the new retail pricing strategy.
Your PowerPoint presentation must be 6-10 slides (does not include title, reference slides), well-written speaker notes, informative graphics, and formatted according to CSU-Global Guide to Writing and APA Requirements.
Include at least three references to credible sources outside of the course and its required readings/ media.