Comprehensive Case Analysis: Computation of Financial Ratios and Analysis of Financial Performance-
Compute financial ratios on the data provided in the case. Conduct an analysis of the company's financial performance and determine if the company's strategy is producing satisfactory results. Compare company's financial performance with their competitors-if possible.
Deliverables - Provide the following main points in your paper:
1. Provide an analysis of the company financial stability.
2. Compute the following financial ratios on the firm's profitability, liquidity, leverage, rate of return, and its capital structure to determine financial stability:
a. Profitability Ratios
-Gross profit margin
-Operating profit margin
-Net profit margin
-Return on total Assets
-Return on stockholder's equity
b. Liquidity Ratios
-Current ratio
-Working capital
c. Leverage Ratios
-Debt to assets
-Long-term debt to capital
d. Activity Ratios
-Inventory turnover
-Average collection period
3. Using the financial diagnosis from the ratio calculations decide if the firm has marketing, production, managerial competence, and other factors underlying the organization's strategic successes and failures.
4. Using the financial diagnosis from the ratio decide whether the company has valuable resource strengths and strategic competencies
5. Using the financial diagnosis from the ratio calculations defend if the company's competitive position is getting weaker or stronger based on the financial analysis.
6. Compare the company's financial performance with competitors in their industry.