Explain needs demands for rare and exotic plants sold, Marketing Management

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Explain needs demands for rare and exotic plants sold

Problem

• Question I: Explain the needs, wants, and demands for rare and exotic (as well as expensive) plants sold by nurseries such as Candy Floriculture or Terrascapes.

• Question II: Asiatic Green Horticulture has chosen to adopt exporting as its mode of market entry into foreign countries like Japan, USA, Europe and Russia. Analyse two reasons why the company had chosen this mode of market entry and illustrate one disadvantage.

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Marketing Management: Explain needs demands for rare and exotic plants sold

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