Explain how pricing promotions are used to change demand


Starbucks...

• Describe their business model and explain their supply chain strategy.

• Discuss the global challenges that they face in their supply chain.

• Discuss the importance of aggregate planning to their supply chain and their partners.

• What role does demand forecasting play in their supply chain strategy?

• Explain how pricing promotions are used to change demand.

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Marketing Management: Explain how pricing promotions are used to change demand
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