Assignment
In her book Slide:ology: The Art and Science of Creating Great Presentations, Nancy Duarte (2008) says, "As communicators, learning to create visual stories that connect with our audience is becoming imperative - especially in light of global competitive pressure" (Duarte, 2008, p. xviii). Visual storytelling effectively blends text with other design elements including images, charts, graphs, white/empty space, and more.
Instructions
After reading Chapter 5: Basic Document Design (pp. 107-131) in MacRae's Business and Professional Writing: A Basic Guide and watching Nancy Duarte's "5 Rules for Creating Effective Presentations," visit Slideshare. Slideshare is the world's largest professional content sharing community and contains presentations on a wide variety of topics. Browse Slideshare and identify one deck of "effective" slides applying the design rules in Chapter 5 and in Duarte's video. Identify one deck of "ineffective" slides based on the same design criteria.
On the Module 5 Discussion Forum, complete the following:
1. Post a link to the "effective" Slideshare presentation.
2. Below this link, explain how the effective presentation embodies Duarte's 5 rules. Explain why the effective presentation applies MacRae's concepts in Chapter 5: Basic Document Design.
3. Post a link to the "ineffective" Slideshare presentation.
4. Below this link, explain how the ineffective presentation defies Duarte's 5 rules. Explain how the ineffective presentation ignores or misuses MacRae's concepts in Chapter 5: Basic Document Design.
Duarte Design's Five Rules for Presentations by Nancy Duarte:
https://www.youtube.com/watch?v=hT9GGmundag