Assignment: Physiology- Performance Enhancing Supports
YouTube Videos: "2011 BPC Elevator Pitch Winner" and "2012 BPC Elevator Pitch Winner".
Elevator Pitch
You have been chosen to represent a new company called "Cheetah Sports" to pitch their new product that is designed to help athletes perform at a higher level. select One from the following list of performance-enhancing methods and/or substances to have a 1 minute elevator style pitch to a group of prospective investors.
Elevator pitches are often used in the business world to propose new ideas or seek funding. The audience of an elevator pitch has 45 seconds to determine if they have any interest in the idea, if it is viable, and if it has merit.
Topics to choose from:
a) Human Growth Hormone (HGH)
b) Betablockers
c) Diuretics
d) Anabolic Steroids
e) Creatine
f) Blood Doping (RBC reinfusion)
g) Erythropoietin(EPO)
h) Ephedra
i) Stimulants
j) Hyperoxia (Oxygen Inhalation)
k) Altitude Training
l) Cupping
m) Ice Baths
The following 8 items are required for your pitch:
A. Description of the substance/method procedure
B. What is it supposed to do for you? Why does one take it?
C. The availability (where would you get it? is it easy to obtain? How is it done?) and the cost
D. The short term and long term effects
E. Dangers and/or risks
F. Is it legal/illegal within sports/activities?
G. Briefly explain any recent or high profile athletes being caught/seen using the aid
H. Assess its effectiveness on human performance and share your conclusion.