Question 1: Describe the discounting principle. By using the discounting principle compute the present value of an annuity of five years at Rs. 500 payments made at the end of each of the next five years at 10% interest.
Question 2: With reference to the marketing approach of demand measurement describe any two significant sources of data used in demand forecasting.
Question 3: How are Isoquants distinct from Isocost? Illustrate by using graphs.
Question 4: An analytical tool often employed by managerial economists is the break even chart, an important application of cost functions. Discuss this statement giving illustrations from any firm.
Question 5: Explain how oligopolistic competition exists in the real world giving illustrations from FMCG Companies.
Question 6: Write short notes on the terms given below:
a) Product Differentiation.
b) Equi - Marginal Principle.
c) The Price Elasticity of Demand.