Example of a canadian company social media failure, Other Management

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Example of a canadian company social media failure

Assignment:

Research an example of a Canadian company's social media failure. Analyze the incident and describe what you believed contributed to the failure, what you discovered about the fallout, and evaluate the company's response and whether you believe that they were able to successfully recover from any ensuing damage. Provide recommendations. The formal report must be addressed to the CEO or President of the company.

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