Problem
Read the "Did United Sacrifice a Customer's Well-Being to Its Own Needs" example on p. 82 in Ch. 3 of Management: A Practical Introduction. In your response:
a) Discuss whether you feel that this is how businesses view their customers.
b) Examine whether an airline's need to staff or cancel a flight is more important than passengers' needs to travel to their destinations.
c) Explain what may happen if an airline makes a poor choice, as in Dr. Dao's case, that affects its external stakeholders by jeopardizing its stock price.