Use the Theory relating to Adaptation, Aggregation and Arbitrage to explain the success of Lenovo/Motorola in India.
We suggest a paragraph heading for each of Adaptation, Aggregation and Arbitrage containing discussion of ideas. You do not need to define these concepts.
Make a strategy recommendation for how Lenovo/Motorola should approach the Chinese market in the future.
This is a group assignment. Every member of the group is expected to be able to discuss all areas of the report. You should meet many times and discuss the issues identified in the report.
Each member of the group will be responsible for bringing two journal articles to the discussion. Each student will be identified in an appendix to the assignment along with the two journal articles this student brought to the discussion and a short paragraph about why these journal articles are relevant to the assignment. The ideas from these journal articles will be captured and discussed in the main body of the report.
All ideas in the report must be referenced using Harvard Referencing.
In the first half of the report you introduce ideas, then in the second half of the report you will discuss and evaluate these ideas to identify what is most important.
This is a short report, so fill it with ideas and discussion.
Descriptive material has negligible value and should be avoided. We are seeking analysis, discussion and recommendation, enriched by ideas found in journal articles.
In business you will be expected to produce short well-argued reports. This is where you demonstrate that skill.
Apply theoretical and practical knowledge of strategy in the diagnosis of strategy issues and the formulation of strategies.
Examine the key challenges companies face and have and contextualise the major approaches companies employ as they formulate strategy.
Critically analyse the relationship between an organisation's strategy and its structure.