Examine the companys financials


Select either an international service organization or a multinational corporation and conduct a preliminary assessment of their website.

In your review:

Explain your initial impression of the organization based upon your initial review of their corporate website.

Analyze their Vision, Mission and Goals in reference to the company's competitive strategy, branding and messaging

Analyze the company's strategic approach to globalization and their approach to competition, sustainability, CSR, marketing, analysis

(external, internal, industry), and cross border issues

Examine the company's financials included in their most recent annual report and review the profit margin statement from the CEO. What

conclusions can you draw from their financial statements?

Evaluate the firm's Corporate Ethics and Corporate Social Responsibility Policy. What expectations are presented in the policy? Explain the

tangibility of the company's policies

Include an organizational assessment using SWOT or Porter's Five Forces

Explain the company's capacity to be able to fulfill strategic missions while increasing profit margin

Include an Introduction and Summary statement in your review.

Your paper should be between 7 -10 pages in length, in correct APA format and use 4-5 outside sources.

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4/30/2016 7:24:16 AM

Choose either an international service organization or the multinational corporation and conduct the preliminary evaluation of the website. In your review paper, please do: 1) Describe your initial impression of the organization based on the initial review of their corporate website. 2) Examine their Vision, Mission and Goals in reference to the company's competitive approach, branding and messaging. 3) Examine the company's strategic approach to the globalization and their approach to competition, sustainability, CSR, marketing, analysis (that is, external, internal and industry) and cross border issues. 4) Analyze the company's financials comprised in their most recent yearly report and evaluate the profit margin statement from the CEO. Illustrate what conclusions can you draw from their financial statements? 5) Assess the firm's Corporate Ethics and Corporate Social Responsibility Policy. Illustrate what expectations are presented in the policy?