Discuss the following:
Marketing Project- Amazon E Commerce
• Examine a product or service from your company using the Product Demand Life Cycle.
• Examine a product or service from your company using a SWOT analysis.
• Examine a product or service from your company using the Boston Consulting Group matrix
• Examine a product or service from your company using the data provided by your instructor to calculate break-even point
• Interpret how the Product Demand Life Cycle (Products, Pricing, Promotion, and Distribution) impacts the marketing mix for your chosen product/service.
Translate the target market for your company's product/service using market segmentation.
• Illustrate the business to consumer (B2C) and business to business (B2B)options available to your chosen company (strategies for new market opportunities)
• Examine the supply chain used by your chosen company.
• Illustrate the importance of packaging by putting together the "perfect package" for the product/service chosen in this project.
• Differentiate between the demand side and the supply side of marketing.
• Determine how the demand side and supply side affect the 4 Ps.
You should be in APA format with In-text citations - Cited / Reference page