Evaluate trends that have an impact on marketing


Problem

Develop a newsletter for a healthcare organization that will be presented to the board of directors for approval that:

A. Outline marketing strategies and tactics to increase consumer satisfaction.

a. Provide clear supporting reasoning on suggested strategies and tactics.
b. Assess how customer satisfaction is increased.
c. Align customer satisfaction with marketing strategies and tactics.

B. Align a minimum of five strategies and tactics with specific departments (must include the top three departments selected for the organizational chart in the Unit 4 discussion).

a. Provide five marketing strategies and tactics.
b. Include the top three departments selected for the organizational chart in the Unit 4 discussion.
c. Provide unique strategies and original tactics relevant to the healthcare organization.
d. Provide a thorough relationship with each specific department within the healthcare organization.

C. Examine how medical professionals will make an impact as discussed in Unit 3.

a. Evaluate trends that have an impact on marketing for medical professionals in the health care organization.
b. Align the trends with samples that include medical professionals in healthcare organizations.
c. Provide a solid rationale and logic on the trends and the relationship to samples demonstrating the impact on the organization's marketing.

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Marketing Management: Evaluate trends that have an impact on marketing
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