Evaluate the countrys potential as a new or expanded market, Marketing Management

Evaluate the countrys potential as a new or expanded market

Problem

Identify at least one country where the product/services of Amazon could be exported to expand their markets? Evaluate the country's potential as a new or expanded market based on Porter's four conditions/criteria identified in his model? What are the potential risks of this international/new market strategy? How can these risks be mitigated?

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Marketing Management: Evaluate the countrys potential as a new or expanded market

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Marketing Management: Evaluate the countrys potential as a new or expanded market

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