Questions for Discussion
1. Descnbe In-N-Out in terms of the vauo It provides or customers.
2. Evaluate In-N-Outs performance retain to customer expec¬tations. What is the outcome of this process?
3. Do you Mink In-N-Out should adopt a high-grown strategy? Why or why not?
4. With so many customers drawn in to In-N-Outs sno-change" phRosophy, why don't more buyer chains follow sun?
Attachment:- in-n-out_case.rar