Evaluate external influences that affect consumer behavior
Discussion BoardUnit: Influences Affecting Consumers
Objectives:
Assess how consumer perceptions affect behavior
Evaluate internal influences that motivate consumer behavior
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Select one of the following open positions and develop a pre-hire assessment plan to fill the opening: 1) President of a major retail store chain 2) Accountant in a major bank
Assess how consumer perceptions affect behavior.Evaluate external influences that affect consumer behavior.Evaluate internal influences that motivate consumer behavior
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What name did you come up with for the new beverage?What flavor will it have?What will the packaging and bottle/can look like?What will the target market be?
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