Assignment: ICA ESSAY
1. The integrative case analysis should be typed, double-spaced, use MLA format, and a minimum of ten (10) pages and maximum of fifteen pages.
2. ICA analysis includes:
a. Evaluate company's external environment (3 examples)
b. Evaluate a company's Resources Capabilities, and Competitiveness (3 examples)
c. Identify 3 corporate strategies and how to strengthen the Company's Competitive Position using 3 of the 5 Generic Competitive strategies (3 examples of each of the 3 strategies)
d. Discuss the corporate ethics, corporate social responsibility, environmental sustainability and strategy (3 examples of each)
e. Identify 3 areas in the company's organization corporate culture and leadership (3 examples of culture and 3 examples of leadership)
My company is Tencent. It's a Chinese company.
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.