Assignment:
Q1. How does the total market for a new product differ from a company’s addressable market? Which market is more relevant for forecasting a company’s revenues?
Q2. For a company with a new product, how can you estimate its potential market share?
Q3. How do you estimate the potential margin and capital turnover for a young, high-growth company? Are the company’s current margin and capital turnover relevant?
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.