Entr8000 innovation and entrepreneurship customer interviews

Question

ENTR 8000- Innovation and Entrepreneurship, Customer Interviews Assignment- Conestoga College

Introduction

As a group, you have identified information about for your business concept including sector, the market and competition. As a group, you have gathered more information through conversations and interviews with potential customers. This assignment focuses on what you have learned from those conversations and interviews with potential customers.

Part one: Ideal Customer (400-500 words max.)

Question one: Based upon yourCustomer Zoom Tool, describe your ideal customer or, in other words, your customer persona. (200-250 words max.)

Question two: How did this customer persona change as a result of your customer conversations and interviews from what you initially envisioned as your target customer.

Part two: Customer Problems (400-500 words max.)

Question one: Based upon your Problem Zoom Tool, what are your customers' three primary problems that your business solution is solving?

Rank these problems as low, medium and high.

Question two: How did your customer problem change as a result of your customer conversations and interviews from what you had initially thought was their biggest problem.

Part three: Minimal Viable Product or Service (MVP)

(400-500 words max.)

Question one: Based upon your Solution Zoom Toolwhat is your minimal viable product or service?

Question two:How does your minimal viable product or service differ from what you initially envisioned to be your product or service? Part four: Unique Value Proposition

(200-250 words max.)

Question one: Based upon your customer conversations and interviews, how has your unique value proposition change from what you initially considered to be your unique value proposition? Part five: Channels

(200-250 words max.)

Based upon your potential customer conversations and interviews, how have your channels changed from what you initially considered as channels to provide your products or services to customers?

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.