Please answer each question
Question 1). Does the use of an internet approach change your tactical mix (the 4-Ps) on international marketing via the Internet. In what ways? Give examples. 120-word count
Question 2). Compare the efforts of two similar companies and their international internet marketing. Visit the US, UK, and Chinese websites for Nike and Reebok. Explain who did the best job of marketing, and why. 120-word count
You can change countries at the bottom of the home page of both websites.
Question 3). Please identify and explain the top 5 reasons the internet may NOT be successful when used as part of an international marketing plan. 120-word count
Question 4). Why does a global sales force cause special compensation problems? Suggest some alternative solutions. 120-word count