Do the deeper pockets (eg, cash and other resources ) of international hotel chains give them a competitive advantage over domestic chains? Why or Why not? If an advantagr does exist, is the advantage of deep pockets a sustainable advantage ?
As the popularity of indian grows, will other and domestic chains icrease their aggressiveness, posing enhanced competitive threats ?
Why is starwood expanding with a newly created and intested brand like Aloft ? Does the brand concept work outside the US ? Why or Why not?