Distribution strategy for nike athletic shoes company


Task: I need some good directional help. I thought I had it but not fully so any help will be great. I just need some key points. The question goes as follows:

Analyze today's distribution strategy for the Nike Athletic Shoes Company.

The analysis should include but not be limited to:

a. Evaluation of current logistics, production and shipping strategies.

b. Evaluation of current marketing channels

c. Recommendations for distribution strategies.

i. Does one strategy look more promising than others?
ii. Should one strategy be dropped?
iii. What factors support your recommendation?

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Strategic Management: Distribution strategy for nike athletic shoes company
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