Discussing all of products the firm has to offer for sale, Marketing Management

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Discussing all of products the firm has to offer for sale

Question: During a department-head meeting at Trask Industries, the executives and department heads were discussing all of the products the firm has to offer for sale. What were they referring to? Question options: Product line Product mix Marketing mix Brand mix Line extensions

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Marketing Management: Discussing all of products the firm has to offer for sale

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Marketing Management: Discussing all of products the firm has to offer for sale

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