Question:
Snapshot from Practice: Concurrent Engineering
Sun Microsystems - UltraComputing - Concurrent Engineering (1:37m)
https://www.youtube.com/watch?v=qTCzUZaeZ5w
Land Rover discusses how Sun Microsystems servers and workstations were used to implement a concurrent engineering environment to build, test, and analyze their new vehicle, bringing product to market very quickly.
Carefully read the Snapshot from Practice - Concurrent Engineering. New Product Development is a very good application of the start to start lags. It shows how various phases of new product development can occur concurrently and how they can be incorporated into project network planning through the start to start lag.
After reading and reflecting on the Snapshot, discuss your views on traditional (sequential) approach vs. the concurrent (simultaneous) approach to new product development?
Discuss the advantages and the disadvantages. Share any examples from your own experience or alternatively, find examples of companies that have used concurrent engineering through Internet search or Library Articles data base search?
Do Apple/Microsoft and other large companies use concurrent engineering? Is it essential to use concurrent engineering to compete in the global and agile marketplace of today? Share your views.