Homework: Wal-Mart's Global Strategies
Length: 5 to 6 pages.
For this homework, you will read Walmart's Global Strategies case study (p. 279) and then respond to the following questions and make decisions based on those questions.
a. What was Walmart's early global expansion strategy? Was this a good strategy for Walmart? Why or why not?
b. What cultural problems did Walmart face in some of the international markets it entered?
Now, assume the role as the Director of Walmart's global strategic planning team. You have been tasked to explore the benefits and challenges of expansion into one of the following regions. Choose one of the following regions and describe the opportunities and challenges in that region. Summarize the cultural environment, choose an entry strategy from the text, and describe how you would implement this entry strategy. Make sure you are very detailed in your explanation.
Regions:
a. Latin America
b. European Union
c. Southeast Asia
d. Russia
e. Middle East
Format your homework according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.