Discuss Tweens, Gen Y and Gen X
Overall description of the group : Demographics: inclulsive years, education, income, marriage, etc.
Attitudes of this group.
Spending amount annually by cohort as a group; saving patterns of this age group, etc.
Product development for this age cohort: what product(s) would you recommend be created for this group
Marketing (advertising and sales promotion) approaches to be used when targeting this customer.- include media choices and an idea of the message you want to deliver
Citations in-text need to be used when necessary (this is important!).
References correctly presented
approximately 4-5 page single-spaced