Assignment task:
Book: Drive by Daniel H. Pink
1) Pink discusses three theories of motivation: Motivation 1.0, Motivation 2.0, and Motivation 3.0.
a) According to Motivation 1.0, what motivates people?
b) According to Motivation 2.0, what motivates people?
c) According to Motivation 3.0, what motivates people?
2) In Chapter 2 of Drive, Pink discusses how extrinsic rewards can impair or improve performance on different types of tasks. (Hint: See section on creativity.)
a) On what kinds of tasks do extrinsic rewards impair performance?
b) On what kinds of tasks do extrinsic rewards improve performance?
3) Imagine my friend is a painter, and I've commissioned her to paint a picture for me.
a) How might her motivation to paint change because I'm paying her for the task?
b) What is this phenomenon (when play becomes work) called?
4) Pink describes three characteristics of extrinsic rewards that make them less likely to undermine intrinsic motivation.
a) What does Pink say is the most important ("essential") characteristic?
b) Name one other characteristic that Pink suggests is helpful.
5) Compare and contrast the following characteristics and behavior patterns associated with Type X and Type I individuals:
a) Primary source of motivation?
b) Innate or learned?
c) Feelings about earning money?
d) How difficult to motivate over time?