Homework: Capstone PPT on Starbucks
Research STARBUCKS on the company on its own website, the public filings on the Securities and Exchange Commission's
You will give a 15-minute presentation to the board of directors of the corporation etc. to ensure that your homework meets the requirements.
Task
Develop 8 to 12 slides PowerPoint presentation with Speaker notes and Appropriate Graphics.
1) Develop an executive-level PowerPoint presentation with 8 to 12 slides that contain speaker notes and appropriate graphics.
2) Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
3) Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.
4) Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
5) Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
6) Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company's bottom line. Provide specific examples to support your response.
Format your homework according to the following formatting requirements:
(1) The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
(2) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
(3) Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.