Discuss the value of gross national product and gross


Question: 1. Drawing on data in do you think that Ecuador would be an attractive market for a firm that produces home appliances? What about Norway? Discuss your reasons.

2. Discuss the value of gross national product and gross national product per capita as measures of market potential in international consumer markets. Refer to specific data in your answer.

3. Discuss how the worldwide trend toward urbanization is affecting opportunities for international marketing.

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Marketing Management: Discuss the value of gross national product and gross
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