Paper Assignment: Strategy Development
Part I: State your overall company strategy to support the business goal of your chosen business idea, product, or service in technical terms such as pricing, differentiation, and responsiveness.
Part II: Provide an initial demand forecast for your product/service for the first six months of operation. Discuss the technical rationale for your forecasting method and why it is better than other methods of forecasting. This is for the development of Starbucks incorporating Alcoholic beverages into its blended coffee drinks.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.