Discussion: Essay Public Relations
A major smartphone manufacturer is launching the newest version of its mobile phone. The company has media advertising planned already, but it is considering complementing it with a public relations (PR) campaign. Discuss the target audience, the objectives, and the advantages of a PR campaign?
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.