Homework
Overview
You are the lead singer and manager of a new and quickly rising band. Everyone-from record companies, movie producers, video game producers, magazine editors, and the like-is approaching you. As described, you do not want to make the same mistakes Brian Epstein, the manager of the Beatles, made when the band made their first movie, easily losing the Beatles millions in lost revenue. You have been asked to now take your band to support the troops in a number of war zones. You do not want to engender negative press coverage and agree to a contract with the U.S.O. and Armed Forces Radio.
Instructions
Write a 6 to 8 page paper in which you:
a. Discuss the steps that would have helped a negotiator or manager like Brian Epstein to prevent media and entertainment industries from taking advantage of the negotiator's lack of experience with these industries.
b. Indicate the basic skills that you believe you need to effectively negotiate with those individuals mentioned in the scenario. Justify your response.
c. Compare and contrast at least two different negotiation approaches that you would use when negotiating with the individuals mentioned in the scenario. Provide a rationale for your response.
d. Outline a plan for your contract negotiation in which you specify at least two different strategies that you can utilize, as needed, during the negotiation process.
e. Stress the fundamental reasons why it is important for you, as a negotiator, to set the terms of the contract for your band, as opposed to allowing the opposing negotiation team to set those terms. Present two reasons why you would not want to allow industry members to write the contract. Justify your response.
Format your homework according to the give formatting requirements:
a. The answer must be double spaced, typed, using Times New Roman font (size 12), with one-inch margins on all sides.
b. The response also includes a cover page containing the title of the homework, the course title, the student's name, and the date. The cover page is not included in the required page length.
c. Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.
The specific course learning outcome associated with this homework is:
a. Evaluate the effectiveness of negotiation skills, strategies, and approaches for a given scenario.