ASSIGNMENT: HUMAN RESOURCE MANAGEMENT
Read the case study below and answer the questions that follow:
HR strategy delivers industry-leading performance at Mitchells & Butlers: Change-management program recognised in CBI awards
A coherent HR strategy focused on delivering the company's key strategic goals has helped a UK operator of restaurants and pubs to post industry-leading sales and profit growth over the past three years.
Mitchells & Butlers operates 13 key brands (including Harvester, Toby Carvery, Browns, All Bar One, Vintage Inns, Crown Carveries, Ember Pub and Dining and Sizzling Pub Co) across 1,600 businesses. Employing 40,000 people, its revenues in 2010 were £1,980 million.
Its recent success has been achieved despite the challenging economic climate, regulatory changes, duty and commodity-price rises, changing consumer habits and supermarket competition.
In recognition of its success, the company won the Confederation of British Industry People award for successfully devising and implementing a program to change the organisation into a food-led business. The award recognized that HR played a major role in planning, communicating and implementing a performance-led people strategy that aligned with the company's strategy to become the UK's preferred choice for eating out.
The three interconnected strategic objectives set by the board in 2010 were to:
- drive sales by reshaping the business around food-led brands in the value, mid and premium-market segments;
- increase staff engagement, productivity and levels of discretionary effort; and
- develop a management culture focused on increasing shareholder value.
Liz Phillips, (2012) "HR strategy delivers industry-leading performance at Mitchells & Butlers: Change-management program recognised in CBI awards", Human Resource Management International Digest, Vol. 20 Iss: 1, pp.5 - 8
QUESTION 1 -
1.1. Discuss the significance of HR playing a major role in delivering the strategic goals of the organisation at Mitchells & Butlers.
1.2. Examine the challenges faced by the HR team in transforming the HR strategy through their various HR practices.
QUESTION 2- Mitchells & Butlers acknowledge the critical nature of employee engagement at all levels of the organisation.
2.1 As part of their strategic objectives, discuss how Mitchells & Butlers may sustain and improve employee engagement in sustaining a competitive advantage.
2.2 Examine the human resource management practices at Mitchells & Butlers that influence employee engagement.
QUESTION 3 - Analyse Mitchells & Butlers approach to training and development and argue whether this approach may be regarded as strategic.
Structure: The assignment should be structured as follows:
- Title page (1 page)
- Table of contents (1 page)
- Question 1
- Question 2
- Question 3
- Bibliography
Your answers to the three questions combined must be approximately 20 pages (i.e. 5000 words).
Attachment:- HRM CASE STUDY.rar