Discuss the role of social media in integrated marketing, Other Management

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Discuss the role of social media in integrated marketing

Problem: Discuss the role of Social Media in Integrated Marketing Communications (IMC), supported by an appropriate example in media. (Maximum words = 200)

Your response should add value to the discussion.

- Citation and reference to support response

- Appropriate example in media

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Other Management: Discuss the role of social media in integrated marketing

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Other Management: Discuss the role of social media in integrated marketing

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