Discussion:
Read The American Red Cross (ARC) case. You are to create a four to six (4-6) page paper that response the following questions:
1. Determine the impact of this event on ARC's "benefits of business ethics" (employee commitment, investor loyalty, customer satisfaction, and bottom line).
2. Determine and discuss the role that ARC's stakeholder orientation played in this scenario.
3. Determine and discuss the ways in which ARC's corporate governance failed to provide formalized responsibility to their stakeholders.
4. Recommend steps that ARC could follow to improve their stakeholder perspective.
5. Include at least three (3) references, no more than three (3) years old, from material outside the course