Assignment:
Sprite and Mitsubishi Electric
Discuss the pressures for local responsiveness and global standardization faced by each firm. Which experiences the greater pull toward local responsiveness? Why? Which faces a greater need for global standardization? Why?
Support your arguments in all posts with the data and concepts from the readings, videos, and scholarly / reliable non-scholarly research!
Use references from the US and abroad
Make subtitles for each question
No cover page needed
Atleast 1 full page, single spaced, references on seperate page
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