Discuss the positive and negative effects that a


Research the following areas related to customer relationship management CRM:

Operational CRM

Analytical CRM

Write a three-page paper in which you:

Discuss the positive and negative effects that a significant increase of customers would have on each department over a one-year time period.

Project each department's needs in the following areas:

Human resources;

Operational budget needs; and

Physical resource needs.

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Management Information Sys: Discuss the positive and negative effects that a
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