Marketing Problem
o Discuss how the marketing mix will vary in relationship to the offering of service and a product
o Discuss the notion that firms should stop doing business with customers who continuously generate losses versus the notion that the customer is always right.
o Select a problem that a firm might have bringing out a new product or service and discuss how the firm could overcome that problem
o Which is more detrimental to a firm, pricing your product or service too high, or pricing your product or service too low?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.