2010 Toyota & Mattle 2007 and 2010 Recalls
ONE-two paragraph for each.
In 2010, Toyota recalled over five million vehicles worldwide. Discuss the impacts on the supply chain as a result of this recall. How does this recall tie to the overall strategy of the company? Also, examine the effects of the recall on the quality image of Toyota.
In 2007, Mattel recalled millions of toys as a result of lead-based paint and supply chain issues. In 2010, Mattel again recalled over ten million toys. Analyze the impacts of such recalls on the strategy, product design, and supply chain. Do continued recalls impact the reputation of a company.