Answer each question as thoroughly as you can (but be to the point).
-Internet marketing practices have raised a number of ethical and legal questions. Why is invasion of privacy perhaps the number one online marketing concern?
-How has the implementation of the National Do Not Call Registry changed telephone marketing?
-Discuss the four evolving company orientations. Which orientation is considered most successful and why?
-Identify the three major ways a company can manage its international marketing.
-Compare and contrast the two common principles that can be used to guide companies and marketing managers on issues of ethics and social responsibility.
-How is the societal marketing concept related to marketing ethics?