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Discuss the differences in the context of a new venture

Discussion Post: Role of Marketing

Discuss the differences in the context of a new venture. Also, if someone told you that marketing in the context of an established corporation with established products versus marketing in the context of an entrepreneur trying to get a new venture off the ground are basically the same, how would you respond? Why?

The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.

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Marketing Management: Discuss the differences in the context of a new venture

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