Cooperative strategies seem to be a good idea. Using what you have learned about strategic management and in relation to cooperative strategies, respond to the following questions:
Discuss the difference between a business-level cooperative strategy and a corporate-level cooperative strategy. Under what circumstances would you choose to develop a cooperative strategy? When is it not a good idea?
Explain the approach you would adopt to manage a cooperative strategy between two companies.
Describe the three types of strategic alliances and the reasons why companies develop them.
Describe situations when each is most appropriate to adopt.