Discuss the below:
Review the chapter Should Instagram try to make a profit
1. Should Facebook continue following its strategy of using Instagram to amass a larger user base rather than working to make the service more profitable?
2. How can tech companies increase good will and indirectly affect profits for parent companies?
3. What is the best way to incorporate advertising into Instagram feeds while limiting the amount of resentment among current and future Instagram users?
Review the chapter The Ethics of internet tracking and behavioral advertising
1. What ethical considerations and concerns are implicated by behavioral advertising?
2. Discuss some of the benefits to the consumer that may occur with behavioral advertising.
3. As a consumer, are you concerned about behavioral advertising? Will you change your online behavior in response?