Assignment: BRIEF MARKETING PLAN PROPOSAL
NATALIE NETTLES
The Market Plan should contain at least the following information: Title page, executive summary, company and industry overview, SWOT Analysis, competitor analysis, primary target audience, marketing mix, sales forecasts, appendix, and references.
o My business idea is an online clothing and jewelry boutique
o My business name is Bella Bri Boutique
o The slogan for my business is Classy Chic and Beautiful
o My mission for my business is to provide good quality clothing and jewelry at an affordable price that will satisfy my customers.
o The main products for my business consist mostly of women's clothing and jewelry and some men's clothing.
o I think females from ages 18 to 40 will be most interested in my business.
o I will have a website that will accommodate any area in the United States.
o My operating hours will be 9:00 AM to 6:00 PM Monday thru Friday to go "live" with new products for customers to purchase, fulfill and mail orders, and price inventory.
o My business will be unique because I plan to offer free shipping for all orders, and I will supply trendy items with low prices.
o I will have a professional organizer to keep inventory in place, analyze my competition, and keep detailed records with computer software to maintain a successful business.
Format your assignment according to the following formatting requirements:
o The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
o The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
o Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.