Problem: Internationalization Processes
Length: 1000 words.
Discuss on the topic of Internationalization Processes, as one of the main marketing strategies being followed nowadays.
a) The main reason why many companies opt for commencing an internationalization process nowadays.
b) The most convincement Strategic Marketing tools to be developed when looking at an international business setting.
c) The differences between the internal and external environment when participating of an internationalization process.
The response must include a reference list. Using one-inch margins, double-space, Times New Roman 12 pnt font and APA style of writing and citations.