Discussion Post: Strategic Marketing
Write a one page paper on the question below:
Some of the current trends in the delivery of value (channels, logistics, supply chain) include e-commerce; VMS; use of multi-channel approaches; mobile commerce; social retailing; and more. From your own research, discuss how two companies are using are using these techniques to improve their delivery of value to consumers.
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.