Discuss factors affecting consumer decision making
Problem: Pick one of the factors that affect consumer decision making and explain how marketers can use it to influence consumer behavior. Give examples to support your statements.
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Pick one of the factors that affect consumer decision making and explain how marketers can use it to influence consumer behavior.
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What information were you surprised to learn? What are your personal/emotional reactions to this video? Do you agree or disagree with all aspects of the video?
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