Marketing
It's important to determine if the techniques you are implementing have the desired result. For this portion of your marketing plan, in 4 pages:
• Identify at least 3 specific online marketing techniques you plan to utilize.
• Describe how you will apply these techniques to successfully market your Internet business.
• What are the specific criteria you will use to measure the results and success of your Internet Marketing plan?
o Consider such measures as click-throughs on certain pages, online transactions, number of email addresses captured each day, etc.
• Explain why you have chosen these criteria. How will they indicate success?