Marketing Problem: The World of Marketing
1) List, describe, and discuss the four marketing management philosophies (simply listing the definition will not suffice as a descriptive answer; be sure to provide examples).
2) Discuss Ansoff's strategic opportunity matrix and provide at least one example of how a company has implemented this strategy.
3) Discuss the process of implementing a marketing plan (this should be descriptive and detailed).
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.